Excel Leisure to launch ‘Fukrey 3’ on 1 December

New Delhi: Excel Leisure will launch Fukrey 3, a sequel to comedies Fukrey and Fukrey Returns, in cinemas on 1 December. The movie starring Pankaj Tripathi, Richa Chadha, Varun Sharma and Pulkit Samrat, has seen a number of date modifications already.

Bollywood has been betting massive on sequels and franchise movies previously few months to money in on the success of titles akin to Bhool Bhulaiya, Heropanti and Ek Villain, amongst others.

Whereas Kartik Aaryan was seen in horror-comedy Bhool Bhulaiya 2 final Could, the second elements to interval drama KGF and Tiger Shroff’s Heropanti had arrived in April. Ekta Kapoor additionally constructed on her Ek Villain sequence with an instalment in July whereas Zee Studios is planning a sequel to Gadar with Sunny Deol.

Critics and commerce specialists mentioned the formulation could generate some curiosity given the success of earlier movies however the poor response to latest titles like Bunty Aur Babli 2 counsel forcing a narrative ahead could not work. The opposite problem is that Hindi cinema doesn’t have the grandeur and particular results of Hollywood superhero franchises, which such sequels are impressed by.

Nonetheless, a ‘religious successor,’ or a movie with a totally totally different plot or set of actors and solely belonging to the identical style as the unique, akin to a thriller or comedy, has been powerful to promote and disappointing to audiences previously few years, say commerce specialists. For instance, Vidya Balan’s Kahaani 2 couldn’t construct on the success of the primary instalment regardless that it featured the identical lead actor.

Hollywood sequels and franchise movies are often superhero tales that create large-scale worlds to take the identical story ahead. The Avengers and Star Wars movies are examples. The story has to evoke a way of continuity. In India, nevertheless, filmmakers solely are inclined to financial institution upon stars. The issue is, there was a technological and generational shift of late and such movies are unlikely to enchantment to the youth. In a publish covid world, the place individuals are accustomed to binge viewing sequence on video streaming platforms, it may very well be a problem for filmmakers to deliver them to cinemas for such movies.

Catch all of the Trade Information, Banking Information and Updates on Stay Mint. Obtain The Mint Information App to get Each day Market Updates.
Extra Much less

Up to date: 23 Jun 2023, 10:41 AM IST